Not Too Hot for Wal-Mart
By Eric Barton in Follow That Story
Tue., Apr. 10 2007 @ 11:27AM
Roehm: “I will give you whatever time you need :)” Womack: “You don’t have that much time…” Roehm: “I might…I think its you who doesn’t…” Womack: “I’d like 24-7-365 if that is do-able…” Roehm: “You know I would…”
Roehm oversaw Wal-Mart's selection of a new ad agency last year. It came after the retailer fired long-time ad partner Bernstein-Rein of Kansas City. Considering the allegations in the Wal-Mart lawsuit against Roehm, the B-R people may be better off without Wal-Mart. -- Eric Barton
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